2025 Agenda

27 Jan 2025    – 
Knowing Your Customers and Your Brand - E-Commerce Insights from a Beauty Innovator
As the beauty industry rapidly evolves, understanding how to connect with consumers has never been more critical. Our keynote speaker Mona Kattan, co-founder of Kayali Fragrances, brings her unique perspective on how to build lasting relationships with customers in an increasingly competitive e-commerce landscape. This session will delve into her innovative strategies for engaging with consumers, from leveraging social media for authentic connections to creating memorable online shopping experiences. With the global e-commerce market projected to reach $8 trillion by 2026, discover how brands can harness creativity and technology to meet the expectations of today's discerning shoppers. 
Mona Kattan Founder & Co - Founder, Kayali Fragrances & HB Investments